Small
Business Enterprise
|
Contents
Introduction
Business
is the most important element that helps to increase the national income. Based
on the structure, there are three kinds of the business. Among the
classification, small business is important because of the area. Anyone can
organise the business easily without hindrance. Here a person gets chance to
apply his innovative idea. Among many small businesses, 4Com Plc is the common small
business that found in UK which operates itself effectively. Numerous service
and popularity about service is the main tools for gaining the increase level
of profit. Being small in structure, the HRM and Financial sector do not organize
the business as well as they want. The problem of organization problem can be
mitigated with the help of effective management. There are find some advantages
from competitor because it helps to develop new product and idea. 4Com Plc is
the local business but having customer loyalty, demands of product have all
over the country. The demand is also found in international market. The demand
becomes high due to low costing with high qualities of product. The owner
manages the business in planted way that is way the demand has created. The product line development is the arena of
concentration.
TASK-1
Small
business has all over the world more or less in specific area or country. The main
characteristic of the small business is the number of employee and capital is
limited. The employees are the indicator of various types of business. Business
size is depending on employee size. Small business has particular facility that
is why people has soft corner to build this business.
1.1 Business profile of 4Com Plc with its strengths and weakness
4Com
Plc profile being small business
i.
Name
of Business: 4Com Plc
ii.
Leading
Country: UK
iii.
Head
Office: London
iv.
Number
of Employees: 150
v.
Started: 1999
vi.
Types
of services: Telecommunication service.
vii.
Contract: Tel: 0844 880 3991
Fax: 0844 375 3200.
Fax: 0844 375 3200.
Strength of 4Com Plc
4Com
Plc is the popular company that main service is telecommunication based in UK.
Every company has little Strength that is positive for business and little
negative aspect that is known as weakness. The strengths of 4Com Plc are given
below-
v
Variation of services: Being a part of telecommunication
business 4Com Plc has given many service to their customer. The main area of
their service is to numerous handset, software of the phone, firmware, flash, equipment,
online billing, call recording, proxy server, VOIP services and so on that have
direct link to its nature(Telephones.expertmarket.co.uk, 2015).
v
Number of customer: The exact number of customer can
be noted difficulties but approximately we can say that a lion shear customer
takes our service. In UK, there are about 7000 regular customer who achieved
platinum membership and 80,000 people directly or indirectly takes the
facilities of its services.
v
Price of product: The price and the quality is the
main myth of this business. For quality and price, it competes to all the
existing business in the arena. Many small businesses have large working area
but 4Com Plc becomes the top position due to its solid structure.
v
Loyalty and quick service: The customer is the main asset of
the business. Our customer loyalty is very high with taking limited time consuming.
We provide best service and there is no or less system loss.
Weakness of 4Com Plc
Every
company has little Strength that is positive for business and little negative
aspect that is known as weakness. 4Com Plc has few problem that brings weakness
that are given below-
v
Size
of business: The size of business is small where works less than or equal 150
employees. When the business size becomes small than various services do not
organize properly. The main fault of the business is structure.
v
Capital
management: The small business has less capital such our business capital is
low that impact on expending the structure of the business. Different
innovative idea becomes useless due to capital (Hodgetts and Kuratko, 2008). Capital
management becomes weaken. But improving planed work and proper managing the capital
management can be effective.
v
High
cost of management: The managing cost of the business is very high. So it
impacts on the business profit. The best management takes much more cost than
others. It impact on the total business services.
v
High
employees' turnover: As a popular
business, 4Com Plc employee’s turnover is seen previous year. The HRM has been
concentrated to this issue. HRM is directly affected to this fact and it
becomes a major problem of HRM. About 27% people have been moved at the level
of regular worker (Telephones, 2015).
1.2 Analysis of 4Com Plc performances using comparative measure of performance
The method
of performance comparative
measures of 4Com Plc is
the explanation of different technique that is the helpful for measuring the success
of the organization. Our company, 4Com Plc is popular as the telecommunication service
provider that has loyalty to the general people. That is why the company exist
in the competitive business world strongly. Most of the people take it due to
its high quality and quick service providing. Those are the basic capital for
the company. Strategically
performance of management is the way of success of the company. The time
management is concentrated issues of the company that is desirable for all
customers. The price of the service is low that is not found to another
business strategies (Bridge and O'neill et al., 2010). This factor is
unbelievable to present competitor. The main concentrate of the company is to
regular customer rather than casual customer because it helps to increase
profit quickly. When another existing company promotes offer like price
cutting, then our company give more promotion offer or home delivery service
which brings lose for some time but would take profit for next time. The
strategies about price are not same as other company. Due to taking strategies,
it capture whole market customer. The other company concentrate to the single
product which is not fruitful but our company developed or concentrate more
than one product at a time. In the performance management, we use modern
technology for being success. SWOT analysis is the important tools for measuring
performance. Bench marking of the product is also considered in competitive
market. Organizational trend on developing the number of product is the
measurement of the procedure (Lee-Ross and Lashley, 2009). 4Com Plc promoted
new product for promoting level of performance.
TASK-2
To
manage a business there are different problem has been faced in various time. The
problem has been come in different time in an organization. By solving problem
the business has been expended. Such 4Com Plc has faced few problems that have
to be solved. These problems have been given below-
2.1 Essential recommends actions to overcome weakness
There are
few problems that can be solved through these processes.
ü Employee's incentive and train to reduce turnover: At present the rate of employee's
turnover has been increased tediously that is not expected. In our organization
27% people turnover which makes the haphazard situation in organization
(Frisendal, 2012). To solve the problem,
we make the incentive fund to minimise the turnover rate. Various motivating
acts assure the rate of lessening the turnover rate. We also take decision to training
facility to the employee to reduce the amount of turning over.
ü Mitigating Finance crisis: Our business faced various problems. Among of the problem the financial
problem is critical. The problem is much more string on developing the product.
In develop product
line financial restriction is also found. The source of finance is related to
the profit of organization. So 4Com Plc has crying need to make sure a source
of dependable management scheme.
ü Arena of development and promotional activities: In organization, there are few rules
and regulations in management process. Organization requests to take large area
of development (Hiott, 2012). Here the product line would be developed.
2.2 Existence performance management system and Strengthened
Existence
performance of 4Com Plc may manage and strength in following ways:
v
Customer's relation: most of the time success of
business depends on customer's relation among different factors of the
business. Such 4Com Plc has good customer relation. Good relation increases
sales of the organization that is responsible to make higher profit
(Abramowicz, 2007). Numerous handsets, software of the phone, firmware, flash,
equipment, online billing, call recording, proxy server, VOIP services and so
on are the main are of service of the organization that exists in competitor
market. So good customer relation is necessary for business strength
management.
v
Technological Development: Maximum success of such type of
business is depended on technological improvement process. Telecommunication is
the business that has close relationship with technology. 4Com Plc developed the
entire product with the means of their strength using new technology. There are
many important strategic techniques that suggest developing technology
(Telephones, 2015).
v
Feedback and objective measurement: Collect Feedback from customer and
staff is important to measure the present situation of the business. The
feedback gets from evaluation of regular activities. It helps to correction the
weakness of the organization. The outcome of it is standard organization. Analyse
process can maintain proper position of the organization.
2.3 New area of 4Com Plc business expansion
The area of
4Com Plc is including in UK of small portion. Area is important for managing
business or organization success. The organization works its operation in
simply a few urban communities of the UK however its operation can spread
everywhere throughout the nation. Essentially there is a standard interest of
its administrations in neighbourhood minimal effort draw in high rate of
clients. In addition operational expense of the business in neighbourhood low (Sparrow, 2009). So the operation
can guarantee more income for the organization. This association can spread its
operational territory in Scotland, Ireland, Wales and their each nearby city.
This zone will move the business association to advance its operation. In the
wide setting, the business set its wide target and slowly spread in the Western
Europe for the business execution. In the most European business sector will
help the business to cover an extensive business sector zone. In addition, 4Com
Plc ought to enhance their administration elements lastly offers some new
elements. 4Com Plc has more than 20 administrations for their clients in
diverse urban areas however the quantity of administrations must be enhancing
as indicated by the item request (Abrams, 2009). Business mobiles and telephone
framework administration have popularity in the nearby market of the UK and its
diverse state. Like home nation, internet charging, broadband administration
has fast request in the most nations of EU which is extraordinary open doors
for the association to deal with its aggregate operation administration.
TASK-3
Business
plan and objective management is important to be success in the hosting area. Mainly
the success of business depends on the planning phases and objective setting of
the organization.
3.1 Assessment of existence business plan and business objective
4Com
Plc maintains business with the consumer's satisfaction and the area of
expending is local area. Day to day the demand of the business has been
increased due to better service. The quality with low costing is the cause of
customer satisfaction. Being small business it operated its business with small
manpower from the stating. Mainly the arena of business is small and confided
(Barrow and Barrow et al., 2012). The business plan was based on small capital
management. The starting amount of the business was confused about little level
of money. Be that as it may, the things have changed a considerable measure at
present time. Presence strategy for success has a little wellspring of business
operation administration and business augmentation. The administration
advancement and administration don't get much significance in this segment of
the business operational range administration. Besides the target setting of
the business was to make a nearby business organization by keep up
neighbourhood clients (Businesscasestudies, 2015). Company and huge volume
clients were not the prime objective and in addition target of the business
association. To amplify benefit from a neighbourhood was prime worry of the
4Com Plc in past. The arrangement and goal of the business was all that much
fitting in the past however the thing has changed at this point. The
opportunity has already come and gone for the business association to update
its marketable strategy and business objective for vast business
administration.
3.2 Business plan revision to cope with changes
Changes
are the way of the universe and business world face this progressions all that
much in corporate with time skyline. 4Com Plc has additionally confronted the
essentialities for the modified its arrangement and additionally objective for
business change. Essentially the business changes three fundamental piece of
their arrangement.
At the first stage, the business assures the
business plan is not based on small perspective rather than broad perspective
in business context. The business area has to be expended to all over the
national boundary and internationally. The demand of the product in national
marker as well as corporate market demand has been considered.
In
the second stage, the organization revised its monetary arrangement and target.
Expansive business territory requires a lot of cash for the business exercises.
The wellspring of the account in this time must be higher than the past
business structure. At that range and in addition structure was for quite a
while. Here new updated arrangement will for high time operation
administration.
HRM
plan revision is another vital arrangement modification for the business
association. 4Com Plc surely confronted that circumstance for the strategy for
success administration. The association has high rate of worker's turnover in
late time (Smallbusinessopportunity, 2015). It for the most part happens for
less consideration regarding the workers. Workers normally merit motivating
force for the high business execution. Representatives preparing are likewise
imperative for this vast number of worker's administration. Huge arrangement of
HRM will expand adequacy of the authoritative achievement.
3.3 Action plan to implement changes
Action
plan consists means the actions of organization for reaching goals. The goal of
business has to be precise and the aim of the business has emphasis on the goals
of the business (Ctb, 2015). 4Com Plc has certain steps in action plan for
management changed that is given below-
v
Task Identification:
The primary step of formal action plan is task Identification. The
undertaking of 4Com Plc is to guarantee it development and additionally
advancement everywhere throughout the nation. The region of business will
likewise increment in EU's nations. These categorical warnings are the
fundamental undertaking of an activity arrangement.
v
Analysis the task and goals: Here, one surely appropriately
examination the assignment of the arrangement and objectives of the business.
The danger partner with the business extension and its fund administration must
get top need inside of the association. This examination surely guarantees
business accomplishment inside of the presence workers of it.
v
Taking actions and implement changes: At this stage, organization will
apply activities arrangement inside of the association. The execution of the
arrangement manages the business planning for to oversee future stream for it.
Enlist the fundamental target of activity arrangement of this association is to
keep up association development inside of the correct range.
TASK-4
The system
of changing of the business has particular impact on business and the
management system. 4Com
Plc hosts many strategies to reach the goal of the business as small business
organization.
4.1 Proposed changes impacts on the 4Com Plc and its personnel
The system
of changing of the business has particular impact on business and the
management system. The single changes of business impact on the whole structure
of business. For this why, the changes of the business are important or future
time (Small Business
- Chron.com, 2015). In
the new eliminated plan of the business of 4Com Plc has been suggested few plan for business as the
tools of business extension. At the season of this change administration,
business association unquestionably requires some additional asset for the
aggregate procedure administration. Its operational exercises and operational
administration framework will advance in an incredible number. There will be
variety in the item and administration line of 4Com Plc.
HRM will
confront the most critical effect of the procedure of proposed changed. The
operational territory of the association will extend more workers will
fundamental for that changed administration. HRM or staff administration branch
of the association unquestionably assume more liability to preparing their
representatives in light of the fact that there is a high rate of the worker's
turnover in recent days (Small Business, 2015). Preparing expense of
representatives will build however worker's devotion inside of the association
will enhance through the framework.
4.2 Change management process
Change management
process is the challenging
work and here management failure means the whole management failure. 4Com Plc
concentrated to the area of changing ensuring plan for management.
v
Primary
step of 4Com Plc in changes management process is related to include most
important staff that has directly relation to business operation. Every single
person has to make out all the process of changing management basis on basic
structure. PESTILE analysis may be considered to management process.
v
Communicate,
include and offices every single conceivable people of the activity of the
association. More individuals will guarantee its operational objectives; their
exercises will simple to accomplish those objectives. Administration will bring
obligation to speak with the general population of the conceivable range.
v
Comprehend
authoritative pattern and individual position: The representatives at this
stage will comprehend the hierarchical objectives and assume their parts as
indicated by the objectives of the association. In the new range of the 4Com
Plc territory administration, one gets his position unmistakably.
v
The
revised plan has to be monitored carefully and concentration to correction if
there is problem.
4.3 Performance improvement in given time-scale
The
business has taken quite a while vision to deal with its target. The first
target of the association is to keep up its business position inside of the
nation and in addition outside of the nation. However, the circumstance is
unrealistic I a day. Since each progressions of the business requires quite a
while and after that specific time scale, business objectives will
accomplished. Household market administration and spread a huge business sector
will conceivable inside of a conceivable time. In the given time size of the
business, it will enhance its product offering and incorporates some new item
among the presence product offering (Telephones, 2015). In the following step, its representatives turnover
circumstance will cleverly controlled. Very much prepared workers of the
association will stay inside of the association for quite a while. The change
in the work force administration inside of the association has enhanced in
given time. The foundation as a bigger business association of the nation will
take a few times however the improvement and also normal development will
proceed for quite a while. After an effective asset administration 4Com Plc
will guarantee its target.
Conclusion
Small
business is same important as large business in economic development. Based on
contribution in national economy of business, small business contributed much
more. 4Com Plc
is the mane of business that expends the local area so quickly. The details
about company have been noted at the first point. Then the strength and
weakness have been noted after details. The report also contains some of recommendation
for business success based on change management. Then the position of the
business and basic requirement of business has been noted. Finally, management policies
for adopting for changes have been noted with improvement policy.